For Maureen Afra Kumah, working in finance at WopeCar isn’t just about balance sheets, it’s about impact.
Her journey began with inspiration close to home: her father.
“He was an accountant. Very sharp with numbers. I looked up to him and wanted to be like him,” she shares.
Though Maureen didn’t initially join WopeCar as a finance assistant, she found herself in a role that felt like the right fit, in a work environment that gave her space to grow.
Today, her work involves managing invoices, processing refunds, handling reconciliations, and collaborating with the team to stay on top of sales figures. But there’s much more to the role than daily tasks.
“What motivates me most is knowing that my work directly affects every department, from operations to marketing. That pushes me to give my best every day.”
One of her proudest moments came when she supported the sales team in understanding withholding taxes. By breaking down the concept and guiding them through calculations, she empowered them to negotiate more confidently and strategically.
“It wasn’t just me; it was a team effort. Together, we introduced subscription deductions for vendors and renegotiated rates. It sharpened my strategic thinking,” she explains.
Like any role in finance, there are challenges. For Maureen, one of the biggest is staying updated with new government policies and adjusting internal systems to reflect those changes.
“I keep reading, stay curious, and constantly update myself on new accounting reforms.”
To stay efficient, she also uses AI tools and internal systems to simplify processes and improve decision-making; something WopeCar is rapidly embracing as it evolves within the digital space.
“Finance is innovative. At WopeCar, I’ve learned that putting numbers together is more than math. It’s about understanding the business, seeing the bigger picture, and thinking ahead.”
Her advice for those starting in finance?
“Never stop learning. And remember, finance goes beyond the numbers. It’s about understanding the business and driving its growth.”
